prof.dr.ir. HWGM (Eric) van Heck

Biography

Professor Eric van Heck: Empower Circular Business with Digital Technologies

Eric van Heck is a chaired Professor of Information Management and Markets, Rotterdam School of Management (RSM), Erasmus University. His research focuses on harnessing technology for digital and circular business transformations, integrating insights from economics, management science, information systems, and computer science. Key areas of expertise include AI, data analytics, digital ecosystems, and auction markets.

Eric van Heck has co-founded pivotal centers at Erasmus, including the Erasmus Center for Data Analytics (ECDA) and the Erasmus Center for Future Energy Business and at RSM the master programs Business Information Management (BIM) and Business Analytics and Management (BAM). He also led the acclaimed Artificial Intelligence in the Floriculture Chain - iFlow project (2015 - 2020), which brought AI-driven collaboration to the horticulture sector in collaboration with Royal FloraHolland, Zentoo, and Wageningen University.

His research has been published in leading journals such as Information Systems Reseearch, Management Science, and MIS Quarterly, and in business-oriented journals such as California Management Review, Harvard Business Review, and MISQ Executive.

His book Technology Meets Flowers: Unlocking the Circular and Digital Economy (Springer Nature, 2021) has been widely acclaimed for its insights into industry transformation, and its Dutch translation Technologie en Tulpen (Mediawerf, 2022) reinforces his influcence in local markets.

Eric's work has garnered several prestigious awards, including the AIS Impact Award in 2020 and the INFORMS Information Systems Society Design Science Award in 2021.

Eric is also a sought-after educator, teaching the master's elective course on AI Technologies for Circular Business and delivering executive education in digital transformation leadership through RSM's executive education programs.

As a prominent member of the global Association of Information Systems (AIS) community, Eric has served in various leadership roles, including program co-chair of ECIS 2020, the first virtual conference of AIS and as track co-chair for several major international conferences. He continues to actively shape the future of information systems as a mentor and thought leader. 

Eric holds a PhD in Information Systems from Wageningen University, where he also earned his BSc and MSc degrees, majoring in Land and Water Use and Information Management, minoring in Operations Research and Agricultural Economics. His bachelor thesis reseach was executed at the Soil & Water Lab of Cornell University. He has held visiting positions at top institutions such as New York University, MIT-CISR, University of Jyväskylä, and Institute Technology Bandung. 

Before academia, he worked in the corporate sector as a software programmer and system analyst at Cap Gemini, further shaping his interest in real-world business applications.

 

 

Rotterdam School of Management, Erasmus University

Full professor | Department of Technology and Operations Management
Email
eheck@rsm.nl

Work

  • Eric Heck (2009) - De Nederlandse UMTS veiling (Speaker)
    Activity: Oral presentation Academic
  • Eric Heck (2007) - Decision Support Systems (Journal) (Editor)
    Activity: Editorial work Academic
  • Eric Heck (2002) - Waarde en Winnaar. Over het ontwerpen van elektronische veilingen (Speaker)
    Activity: Oral presentation Professional
  • Eric Heck (2002) - Journal of Information Technology (Journal) (Editor)
    Activity: Editorial work Academic
  • Eric Heck (2000) - Behavior of Off-line and Online Buyers in Auctions; Empirical Evidence from the Dutch Flower Industry (Speaker)
    Activity: Oral presentation Academic
  • Eric Heck (2000) - Global support for local action - Electronic Grocery Shopping at Royal Ahold (Speaker)
    Activity: Oral presentation Academic
  • Eric Heck (2000) - Electronische markten en veilingen, Postdoctorale Opleiding Electronic Commerce (Speaker)
    Activity: Oral presentation Academic
  • Eric Heck (2000) - Electronic Commerce Ontwikkelingen en de sierteeltsector (Speaker)
    Activity: Oral presentation Academic
  • Eric Heck (2000) - Electronische markten en veilingen (Speaker)
    Activity: Oral presentation Academic
  • Eric Heck (2000) - Electronische markten en veilingen, Executive Course Electronic Commerce Strategy (Speaker)
    Activity: Oral presentation Academic

Aalto University School of Business

Start date approval
September 2024
End date approval
May 2027
Place
HELSINKI
Description
Scientific Advisory Board member

Institute Technology Bandung

Start date approval
February 2025
End date approval
March 2025
Place
BANDUNG
Description
Research/teaching circular business

AI Technologies for Circular Business

Year Level
master, master, master
Year
2024
Course Code
BMME154

BIM Research Methods

Level
Master
Year Level
Master
Year
2024
Course Code
BM06BIM

  • Sheng Yun Yang

    Information Aggregation Efficiency of Prediction Markets
  • Sarita Koendjbiharie

    The Information-Based View on Business Network Performance
  • Vinay Tiwari

    Transition Process and Performance in IT Outsourcing: Evidence from a Field Study and Laboratory Experiments
  • Mark Greeven

    Innovation in an Uncertain Institutional Environment: Private Software Entrepreneurs in Hangzhou, China
  • Geerten van de Kaa

    Standards Battles for Complex Systems: Empirical Research on the Home Network
  • Ting Li

    Informedness and Customer-Centric Revenue Management
  • João Quariguasi Frota Neto

    Eco-efficient Supply Chains for Electrical and Electronic Products
  • Uladzimir Radkevitch

    Online Reverse Auctions for Procurement of Services
  • Diederik van Liere

    Network Horizon and the Dynamics of Network Positions: A Multi-Method Multi-Level Longitudinal Study of Interfirm Networks
  • Christian Huurman

    Dealing with Electricity Prices
  • Arnoud van der Maas

    Strategy Implementation in a Small Island Community
  • Arjen Mulder

    Government Dilemmas in the Private Provision of Public Goods
  • Dimitrios Tsekouras

    No Pain No Gain: The Beneficial Role of Consumer Effort in Decision-Making
  • Matthijs Wolters

    The Business of Modularity and the Modularity of Business
  • Otto Koppius

    Information Architecture and Electronic Market Performance
  • Dominique Delporte-Vermeiren

    Improving the flexibility and profitability of ICT-enabled business networks: an assessment method and tool
  • Jos Bijman

    Essays on Agricultural Co-operatives; Governance Structure in Fruit and Vegetable Chains
  • Pauline Puvanasvari Ratnasingam

    Interorganizational Trust in Business to Business E-Commerce
  • Meditya Wasesa

    Agent-based Inter-organizational Systems in Advanced Logistics Operations
  • Hendrik Brumme

    Capability Switching along the Technology Life Cycle in Local Manufacturing within the High-Tech Electronics Industry
  • Yixin Lu

    Data-Driven Decision Making in Auction Markets
  • Wouter Vermeer

    Propagation in Networks: The impact of information processing at the actor level on system-wide propagation dynamics
  • Irma Borst

    Understanding Crowdsourcing: Effects of motivation and rewards on participation and performance in voluntary online activities
  • Marcel van Oosterhout

    Business Agility and Information Technology in Service Organizations
  • Clint Pennings

    Advancements in Demand Forecasting: Methods and Behavior
  • Paul Bouman

    Passengers, Crowding and Complexity
  • Andreas Alexiou

    Management of Emerging Technologies and the Learning Organization: Lessons from the Cloud and Serious Games Technology
  • Konstantina Valogianni

    Sustainable Electric Vehicle Management using Coordinated Machine Learning
  • Nick van der Meulen

    The Distance Dilemma; The effect of flexible working practices on performance in the digital workplace
  • Irina Romochkina

    When interests collide: Understanding and modeling interests alignment using fair pricing in the context of interorganizational information systems
  • Nick Benschop

    Biases in Project Escalation: Names, Frames & Construal Levels
  • Christina Wessels

    Flexible Working Practices: How Employees Can Reap the Benefits for Engagement and Performance
  • Thomas Frick

    The Implications of Advertising Personalization for Firms, Consumers, and Ad Platforms
  • Micha Kahlen

    Virtual Power Plants of Electric Vehicles in Sustainable Smart Electricity Markets
  • Jürgen Staadt

    Leading Public Housing Organisation in a Problematic Situation: A Critical Soft Systems Methodology Approach
  • Huong May Truong

    The Effect of Posted Prices on Sequential Auctions in B2B Multi-channel Markets
  • Francesco Balocco

    Asymmetric Information in Programmatic Advertising. Three studies on adverse selection, mechanism choices, and fee structures
  • Ezgi Avci Surucu

    Surveillance of Complex Auction Markets: A Market Policy Analytics Approach
  • Ainara Novales

    Thriving with Digitized Products: How firms leverage their generative capacity via experimentation, learning, and collaboration
  • Ioannis-Filippos Kanellopoulos

    Navigating Digital Platform Challenges: Three Studies on Blockchain-based Platform Competition, Platform Subsidies for Non-Fungible Token Creation, and Ghosting in the Dating Market
  • Zherui Yang

    Customer-Oriented Multichannel Management during Digital Transformation: Evidence in Insurance Industry
  • Project Jonathan McCottry
  • Atabak Mehrdar

    Doctoral Research in Business Analytics in Information Systems
  • Agapi-Thaleia Fytraki

    Behavioral Effects in Consumer Evaluations of Recommendation Systems
  • Derck Koolen

    Market Risks and Strategies in Power Systems Integrating Renewable Energy
  • Agnieszka Kloc

    Ph.D. Research in Business Analytics in Information Systems
  • Charles Wan

    Ph.D. Research in Business Analytics in Information Systems
  • Tamara Thuis

    Ph.D. Research in Business Analytics in Information Systems
  • Clarisse Lucienne Sophie Dupont

    Ph.D. Research in Business Analytics in Information Systems
  • Mohammad Ansarin

    The Economic Consequences of Electricity Pricing in the Renewable Energy Era
  • Ayman Abdelwahed

    Optimizing Sustainable Transit Bus Networks in Smart Cities
  • Wei Wang

    Ph.D. Research in Business Analytics in Information Systems
  • Maedeh Norouzi

    Ph.D. Research in Business Analytics in Information Systems

News regarding prof.dr.ir. HWGM (Eric) van Heck

"If you want to know what the economy is going to look like, you have to look at horticulture"

Dutch floriculture is at the forefront of technological innovations, particularly through artificial intelligence. Eric van Heck talks about the developments.

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