Case Projects
The Case Projects that we offer are extracurricular opportunities for excellent students. These projects are completed in addition to the standard curriculum of the master programme. There are two different Case Projects designed for our master Media Studies students.
Brand Potential Academy
The Brand Potential Academy is a practical case project organised by the international brand agency Brand Potential. The project is open to both master's students and third-year IBCoM students. The Brand Potential Academy was developed to bridge the gap between theory and practice. During this project, students learn more about brand strategy, creative concept design, PR and social media content creation by working on a real case. Students can expect five interactive sessions led by Brand Potential professionals and will pitch to a professional jury in the final session.
The Consortium
The Consortium aims to provide additional knowledge and hands-on training in Communication and Futures studies for a small group of 5 to 8 students. This year The Consortium students will choose between two major organisations to help them imagine their futures. The first one is TNO, a major think tank located in The Hague. The second organisation is the International Film Festival Rotterdam. Students will have meetings and workshops with different guest lecturers to acquire the necessary skills to produce a final report. They will work closely with their chosen organisation and acquire professional skills adapted to the world of tomorrow.
Thesis
In terms 3 and 4, you will be working on your thesis. You will develop a socially and academically relevant research question, set up a research design, conduct a small-scale study, and write your thesis. You will be matched with an individual thesis supervisor based on your preferences and the availability of staff. Throughout the process, you can expect individual supervision from an experienced staff member. In addition, each year we offer a few opportunities in collaboration with external organisations within our network.