What does this study entail?
Entrepreneurial innovation. Creative, critical analysis. Engagement and exploration. Such are the indispensable attributes of professionals in the modern arts and culture sector. Both high art and popular culture are redefining their respective, and increasingly concomitant, role in society. Artist, producers, and industries are repositioning and re-marketing in a culture where entertainment, leisure, and status are increasingly commodified within an intensely competitive and changing market.
Digitisation currently allows audiences to access, criticise, alter and communicate an endless variety of cultural products. Globalisation blurs boundaries between nations, regions, and cultural fields. Meanwhile, government policy is increasingly characterised by a laissez-faire mentality resulting in major subsidy cutbacks for the arts. During the master specialisation Arts, Culture and Society, you will learn the skills to analyse and tackle these challenges.
Is this the right programme for you?
Today’s arts and culture sector demands professionals with attributes such as entrepreneurial innovation, creative, critical analysis, engagement, and exploration. Do you see yourself becoming one?
We teach you long-term, higher management thinking and strategy skills that come with understanding the “why” behind motivations, consumption, cultural movements, taste, and more. Arts, Culture and Society gives you the tools to transform opinions into facts, ideas into research, test policies, and understand the social environment through evidence rather than anecdote.
Five reasons to study Arts, Culture and Society at the EUR
- You will be trained to envision new possibilities and develop innovative models for the organisation of arts and culture using cutting-edge insights on policy, marketing, audiences, and education;
- An enthusiastic team of lecturers supports the students, guaranteeing intensive and individual guidance;
- The master specialisation offers numerous career possibilities in cultural organisations and cultural policy;
- According to Times Higher Education, EUR ranks among the 125 most international universities worldwide This means encountering lecturers and students from all over the world;
- Studying in Rotterdam places you in a vibrant, dynamic metropolis that is continuously evolving. Sparkling skyscrapers, an impressive port, hip restaurants and food markets, renowned museums, special attractions, and awesome festivals are the direct of the “can do” mentality of the people of Rotterdam.
