Digital citizenship and human centred AI

Picture of a modern city

Media, digital platforms, and data-driven technologies play a pivotal role in shaping contemporary societies, influencing communication, governance, work, education, and everyday life. In the coming years, artificial intelligence (AI) will further transform these domains, raising profound questions about creativity, authorship, knowledge production, power, ethics, and social inequality.

ERMeCHS builds on its strong expertise in mediated communication and its cultural and historical dimensions to position itself as a leading interdisciplinary hub for research on mediatization, digitalization, and AI. Research in this domain explores the societal and cultural implications of AI-driven systems, including algorithms, generative AI, datafication, and automation, with particular attention to transparency, bias, accountability, regulation, and public trust.

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