Storytelling for Business Success

Executive study

Introduction

Learn how to use stories to attract and engage your customers, colleagues and business partners.

Key Facts & Figures

Type
Executive programme
Duration
2 days
Instruction language
English

Start dates

This programme runs four times a year, click here for the exact start dates.

Skill in storytelling – creating a compelling narrative around your actions or your purpose – gives you the power to be heard above louder voices. It inspires people to think along with you. And that’s where this RSM Executive Education programme on storytelling comes in. Over the course of two days, Terence Barry, an experienced corporate storyteller, shows how you can harness the power of narrative to succeed in business by inspiring your employees and colleagues, winning more customers and growing your operation.

Learning objectives

By participating in this programme, you will:

  • construct effective and impactful business stories that deliver messages that stick
  • engage and build trust with any audience
  • simplify complex ideas and put them in a memorable and familiar context 
  • ensure your meaning is understood and felt, every time
  • motivate your employees, win more customers and grow your business.

Open Programmes

Do you want to know which programme will benefit you most? Get in contact with our RSM programme advisor for more detailed information about this programme.

More information

In-company Programmes

Email address
customised@rsm.nl
Phone
+31 10 408 8061

All of our RSM open programmes can also be offered ‘in-company’ to a group of participants solely from your organisation. This allows you to concentrate fully on your organisation’s own issues and situation, and we can schedule the programme at the time and location you prefer. We can also tailor the content to fit your organisation’s needs. Please feel free to contact us for a no-obligation proposal and to explore the possibilities.

More information

Facts & Figures

Fee

€ 2.600 - We offer a 15% discount for alumni from Erasmus University Rotterdam and RSM. Click here for more information about the discount.

Tax
Excluding 21% tax
Duration
2 days
Offered by
Rotterdam School of Management, Erasmus University
Discipline
Business administration
Course type
Executive programme
Instruction language
English
Funding

private

External link
Read more about this programme

Registration

This is a programme of the Rotterdam School of Management, Erasmus University. For more information about the programme, visit our website: RSM.NL/PS

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